Its original focus was auction-based selling for used items. The company positions itself as a platform for enterprises of all sizes, giving them access to global opportunities. In this guide, we’ll discuss them in detail, along with a three-step guide to getting started, how to fulfill on eBay, and best practices for success.ĮBay is an online marketplace for third-party individual sellers and businesses. If you’re looking to launch your enterprise on eBay or are considering it as a new sales channel for your brand, there are several factors to consider. Previously a marketplace primarily for selling used items, the company has transformed itself into a powerful platform for various brands and businesses. EBay was one of the earliest eCommerce platforms, founded in 1995 when Amazon was just a year old.
